Advertisement insertion into media content for str

专利名称：Advertisement insertion into media content

for streaming

发明人：David F. Brueck,C. Ryan Owen,Tyler

Bye,Nathan James Edwards,Ken Brueck

申请号：US137563申请日：20130211公开号：US087090B1公开日：20140722

专利附图：

摘要：Methods and systems for advertisement insertion into streaming media contentare described. In one method, an advertisement insertion tool receives a first indication of

a start time of where an advertisement is to be inserted into media content and a secondindication comprising at least one of an end time of the advertisement or a duration ofthe advertisement. The advertisement insertion tool inspects a first original slice of themedia content that contains the media content at the start time to locate a first keyframe at or prior to the start time and creates a first new slice comprising the mediacontent of the first original slice up to the start time. The advertisement insertion toolinspects a second original slice of the media content that contains the media content atthe end time to locate a second key frame at or prior to the end time and creates asecond new slice comprising the media content of the second original slice after the endtime until an end of the second original slice.

申请人：Verizon Patent and Licensing, Inc.

地址：Basking Ridge NJ US

国籍：US

代理机构：Lowenstein Sandler LLP

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